PPC Management PPC Management

PPC Management

We offer You Pay per Click Management

1. Campaign Planning and Development:

   Here we will set out the specific goals of the PPC campaign as well as gain an understanding of specifically who we are targeting. This will allow us to formulate an effective PPC campaign strategy which will provide the foundation upon which we will launch your PPC campaign.

2. Keyword Selection:

   Now that we have an understanding of your business we can build your customer profile and accurately find out specifically how they find products and services within your industry. Using advanced keyword research methods we will determine the most targeted and popular keywords and phrases and analyze the level of competition within your industry to tailormake an effective PPC campaign.

3. Ad Writing:

   An integral part of a PPC campaign, we will write effective ads which grab customers attention while only attracting targeted shoppers. We have vast experience in creating specific ads which deliver results. It is important to note that your campaign will most likely consist of numerous ads, each being targeted towards a specific market niche.

4. Landing Page Optimization:

   Once your campaign is launched and has begun generating traffic the job is not yet done. We will be tracking the performance of each landing page to make sure that your website is converting as many visitors as possible. While your PPC campaign is running we will continually optimize your landing pages to lower the cost per click (CPC) as well as increase the conversion rate of each landing page.

5. Reporting & Optimization:

   As your campaign runs you will receive detailed reports clearly showing your PPC campaign performance as well as outline areas which can be modified to improve future performance.

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